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Wordsmith “Hook Up Hotline” prod Strada
Posted by Strada | Posted in Produced by Strada | Posted on 18-01-2010
Brand new joint produced by yours truly. Word and I went after the ladies on that one!
Ladies & Gentlemen…NU Revolution Entertainment LLC. would like to present Wordsmith in his 1st single, “Hook Up Hotline,” (Produced by Strada) and (Directed by Seannie Cameras) off his debut album “Vintage Experience” dropping in March. “Hook-Up Hotline” is heating up on WCCG-FM, WEUP-FM, WSRV-FM, WNOV-AM, WBTP-FM and more in the coming weeks leading up to the album.
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Ignore everybody… and be effective!
Posted by Strada | Posted in DIY | Posted on 13-01-2010
Right before the holiday period, I was sent this book by music entrepreneur Derek Sivers,to read and blog on how it could apply or not to my situation (producer/composer/songwriter).
Well damn it, it helped. Anybody who works in any creative field, painting, music, film, photo… always get these endless thoughts and questions. Is this good enough?, will I be able to live of my art one day?, quit my day job?, should I do more ‘commercial’ work?…. I have these questions constantly. MacLeod doesn’t tell you what to do nor does he have the solution to everything. He gives out his opinion an backs it up with examples that you can relate to.
Nobody can tell you if what you’re doing is good, meaningful or worthwhile. The more compelling the path the more lonely it is.[...]when you finally come up with The Big Idea, after years of toil struggle, and doubt, how do you know werger or not it is “The One”? Answer you don’t
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The Tipping Point on a much smaller scale
Posted by Strada | Posted in Marketing | Posted on 12-01-2010
The TIPPING POINT by Malcom Gladwell is a great book I read last year. It explains the phenomenon of word of mouth , social epidemics, viral ideas…. Basically explains how a small trend grows steadily until at one point tips and is adopted by the majority of a certain group.
I work in a hotel and Phillipe (my coworker and lead singer of The Hangers ) has been gone for a few days and as a joke, I twisted a hanger on his locker. The next day my coworker added another one. The next day there was a bunch more and next thing you know the whole concierge/front desk staff was waiting for Phil to come back.
Made me think about that great book!!!!
Ps. thehangers.tv
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Q&A with Music Supervisor Sarah Gavigan.
Posted by Strada | Posted in Business, Industry | Posted on 10-01-2010
With the help of the readers of Stradagized.com and members of
I want to build a Q&A with 10 years music licensing veteran, UCLA teacher, Owner of Ten Music & HANK™ Sarah Gavigan.
All aspiring producer, musician, songwritter, band…. drop in your question in the comment section about music licensing in movies, ads, tv, video games….
This is a great opportunity to have your question answers by a pro and learn the ropes of this great avenue for independet musicians. Here is a link to previous post about the subject.
Dont be shy, there is no bad questions !!!
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Video-Wordsmiths Vintage Files Episode 1
Posted by Strada | Posted in Produced by Strada | Posted on 07-01-2010
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90 Free VST Effects (EQ, Gate, Compressor…)
Posted by Strada | Posted in DIY, Tools | Posted on 07-01-2010
Nice post with a ish load of free effect VSTfrom audiotuts
1. BootEQ MKII

“The BootEQ mkII is an equalizer and pre-amp simulator combination which provides some nice and musical signal coloration effects.”
02
Seth Godin’s words of wisdom
Posted by Strada | Posted in Marketing | Posted on 02-01-2010
Evolution of every medium
- Technicians who invented it, run it
- Technicians with taste, leverage it
- Artists take over from the technicians
- MBAs take over from the artists
- Bureaucrats drive the medium to banality
TV used to be driven by the guys who knew how to run cameras and transmitters. Then it got handed off to the Ernie Kovacs/Rod Serling types. Then the financial operators like ITT and Gulf + Western milked it. And finally it’s just a job.
Same thing happened to oil painting and it’ll happen to your favorite slice of the web as well.






